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What? You don’t have 10 hours in the day to keep up with…Facebook adding a scheduling feature for business pages, Twitter allowing rich media, aka, animated GIFs or the importance of growth hackers?

Well, you don’t have to. These five fab newsletters are chock full of the marketing info you’re looking for. Someone else has done the work for you — now sit back and wait for the latest news to land in your inbox. Continue reading »

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Go fishing, enjoy your sleep or get other work done while your subscribers receive your email newsletters at any time you schedule them.

Plan Out Multiple Email Newsletters

You and your team found a plethora of fantastic links but there’s just too many for one issue? Start dragging and dropping links into future issues. Heck, get five new issues ready to go and scheduled. Continue reading »

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At its simplest, Buffer is a tool that helps you manage multiple social media accounts at once, quickly allowing you to schedule content at any given time. But this app offers a gamut of other hidden features that you might not be utilizing. Here are 10 ways to get the most out of your Buffer App. Continue reading »

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As a Marketer, you must possess many skills — adaptability, organizational skills, creativity, communication skills, etc.

But what happens when you’re having a day where you feel like a zombie and you can’t seem to keep your head on straight? Should you go running for the hills or stare that demon in the face?
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Any tweet or facebook post you Buffer will now be ready and waiting for your next newsletter. Whether that be for MailChimp or another sending provider we support.

At Goodbits we are big fans of Buffer, a service that allows you to queue up content you want posted out to Social Media networks, like Twitter and Facebook. We also love how their company is open and transparent, something we are learning to do too.

To date, we’ve made it easy for marketers to build their newsletters by allowing their teams to collect content with a browser-based extension and RSS sources, like a Wordpress blog. Our queue then easily allows you drag and drop the collected content into a designed template and then click send. Simple.
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Perhaps you’re wondering — Why do I need to send an email newsletter? I have a Facebook and a Twitter account set up already.

According to a study by McKinsey & Company,

“Emails are 40 times more effective than Facebook and Twitter combined for customer acquisition.”

Forty times!

There are many different services to write your email newsletter but we’re going to outline how easy it is to send regular emails using Goodbits, our service that is designed for easy collection and newsletter building in minutes.
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There are a lot of people using MailChimp to create, send and track their email newsletters – more than 7 million people in fact! Whether your business is based at home, you manage projects for clients, or you work for a large corporation, MailChimp has features and integrations that will enhance your email marketing needs.

Here are 7 of our favourite MailChimp integrations. B.A.N.A.N.A.S!

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When we started Goodbits, we wanted to make it as simple as possible for everyone to create
email newsletters. The first template we launched with was just as simple. It had a list of
links, and each link had an image and description.

We learned that this one-column layout didn’t work great on mobile. So today,
we’re excited to introduce Splendour. Splendour is a better looking (in our
humble opinion) template designed as a 2-column layout when your
subscribers are reading your email on their desktops, which
collapses to a stacked 1-column layout when they’ve gone mobile.

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Building newsletters can be a pain. That’s why we started Goodbits. We allow email marketers, community managers and social experts to easily click one button and capture the content they want for their email newsletters. Then, simply drag and drop the collected content into their template of choice and click send; curating lovely newsletters with photos and descriptions in minutes.

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Love for the GIF seems to have taken a resurgence as of late. Quite a feat for a file format that was born in the ’80s! Animated GIFs are making their way into content marketing emails, blog posts and even e-commerce sites to stand out and add an element of joy.

Litmus explains it well in this article, highlighting Mailchimp’s recent redesign. To introduce Mailchimp’s changes, they sent a series of emails to help explain their new interface and instead of relying on lengthy copy, animated GIFs were sent to show how the app worked. These GIFs were essentially mini “explainer” video, and allowed their customers to visually see the new functionality.

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